Influenced revenue

Influenced revenue, visible and measurable.

Selekt attributes sales to clienteling actions according to your rules, and always distinguishes direct from influenced revenue. Never added together, always reconcilable, from advisor to headquarters.

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The mechanism

A precision mechanism.

Attribution works like a movement: every part has its place, every sale its origin. Nothing is uncertain, everything is defined.

Monthly revenue — Vendôme boutique

Direct revenue

72 %

Influenced revenue

28 %

Two distinct figures, never added together. Reconcilable from advisor to headquarters, line by line.

The influenced revenue calculation

Four steps. One result.

Traced contact

A message sent from the application, an appointment held, a follow-up: the action exists, dated and attributed to its author.

Attributed sale

When the client purchases within the defined window, the sale is linked to the action according to your rules.

Influenced revenue

The amount joins the advisor's influenced revenue. Direct revenue stays what it is. The two never mix.

Reconciled at headquarters

Boutique by boutique, line by line, leadership reads the same amounts as the field.

Attribution

Rules in your hands.

You define your own rules for attribution, visibility management and activation.

A measurement period your company can customize

Seven days, thirty, ninety: the window between action and sale is set per house. The decision is yours, the application enforces it.

Fully customizable settings, directly from your console.
You freely define the measurement period for the revenue influenced by your actions.
Every rule change is tracked and recorded, for complete transparency.

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