IntegrationBigCommerce

BigCommerce sells online. Selekt carries the sale into the store.

BigCommerce runs your e-commerce: catalogue, orders, online sales. Selekt links that channel to your stores: web purchases feed the client profile the advisor reads, and the client stops being two people, one online, one at the counter.

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One client, two channels

The same client, on both sides of the window.

Unconnected, the site and the store serve two strangers with the same name. Connected, they serve one person.

The web client walks in

She has ordered twice online, she enters the store for the first time. The advisor opens her profile: her web purchases are there, purchase history has fed the profile. The welcome is the one a known client deserves, not a stranger's.

Online purchases readable at the counter
Preferences and sizes already known
A welcome worthy of her history

The omnichannel loop

From the web order to the return visit.

The client orders online

BigCommerce does its job: the order is placed, the online sale recorded, exactly as today.

The profile gets richer

Purchase history feeds the client profile, with no double entry. The advisor now sees what the site knows.

The advisor invites

A complementary piece to try, an alteration, an appointment: the follow-up gives the web client a reason to push the door.

The visit becomes a sale

The in-store sale is attributed to the advisor's gesture and joins influenced revenue, reconciled with the POS.

Going further

The pages that answer what comes next.

The dataThe single customer viewE-commerce, POS, CRM: how purchases and conversations come together in one profile, usable on the shop floor.The single customer view

The floorThe advisor workspaceThe profile in seconds, the client book, the day's follow-ups: the tool as the advisor lives it.The advisor workspace

The measureInfluenced revenueHow each action is traced, how the attribution window is set, and why the figure reconciles with the POS.How influenced revenue is attributed

The conceptClienteling, explainedWhat the word covers, what it changes for a house that cares about its clients, and where to start.Clienteling, explained

Who does what

What BigCommerce handles, what Selekt adds.

	BigCommerce	Selekt
Online storefront and catalogue
Orders and web sales
Online purchase history		picked up in the client profile
One client profile, web and store
Client books per advisor
Follow-ups, appointments, pieces on hold
Influenced revenue, reconciled with the POS

Nothing to replace: without the web purchases BigCommerce holds, the client profile would see with one eye, the store one, and miss the site entirely.

Frequently asked

What we are asked about BigCommerce.

No. BigCommerce remains your e-commerce platform: catalogue, orders, online sales. Selekt links that channel to your stores: web purchases feed the client profile, and the advisors' relationship work is measured, reconciled with the POS.

No, it is exactly the case the connection addresses. Each keeps its tools and its habits: the site keeps selling, the store keeps serving. The single client profile makes the link between the two, with no reorganisation.

Yes, that is the point of the connection: purchase history feeds the profile the advisor opens in store. What they see exactly depends on the permissions you define, at field level, by role and by store.

Every relationship action is dated and attributed to its author, and you set an attribution window. Sales recorded within that window join influenced revenue, kept separate from direct sales and reconciled with the POS. Across equipped retailers, 20 to 25 percent of revenue is influenced.

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