IntegrationBigQuery

Your BigQuery warehouse, completed by data born in store.

Your data team analyses the house's activity in BigQuery: sales, e-commerce, campaigns. Selekt brings that warehouse the material it was missing, the kind born in store, which no system kept track of: the visit, the advisor's gesture, the preference voiced in the fitting room.

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New material

What your analyses did not have yet.

The store visit

Who came, when, for what, and whether they left with a purchase. Footfall stops being anonymous; it becomes a series your analysts can cross with everything else.

Relationship work

Follow-ups, appointments, pieces put on hold: the advisors' daily gesture, invisible until now, becomes activity data in its own right.

The link between gesture and sale

An advisor's follow-up and the receipt that follows it are tied together, within a window set by the house. It is an entirely new dimension of analysis.

Qualitative client knowledge

Sizes, preferences, dates that matter: the finest material in premium retail, finally consolidated at house level instead of living in notebooks.

Before and after

What the warehouse sees, with and without Selekt.

	Existing systems	Selekt
Purchase history and receipts
The visit without a purchase
The preference voiced in the fitting room
The advisor's follow-up
The sale tied to that follow-up

Your existing systems keep feeding the warehouse as they do today: Selekt adds a source, it removes none.

Your analyses stay yours

The data team keeps its tools and its freedom.

Selekt imposes neither dashboards nor methods: it supplies reliable material, and your analysts do with it as they please.

Your warehouse, your models

The house analyses its data where it has chosen to, with its own tools and its own models. Selekt fits into that ecosystem, it does not replace it.

Data that belongs to you

Data born in store is the house's property, like the rest of your data estate. You dispose of it freely, including if you ever leave.

A governed frame

Field-level permissions, a full audit log, hosting in the European Union: the scope of what circulates is defined with your team at setup.

Three teams served

The analyst, the advisor, leadership.

Data teamOne more source, and it is unprecedentedYour analysts gain material no system produced: the in-store relationship, structured and dated, ready to be crossed with the rest of the house's activity.

StoreThe advisor does not write for the warehouseShe notes the essentials in seconds because it serves her next sale. That this material also serves the house's analyses is Selekt's job, not hers.The advisor workspace

LeadershipA new figure at the board tableRevenue influenced by relationship work, reconciled with the POS: across equipped retailers, influenced revenue commonly represents 20 to 25 percent of the total.Influenced revenue

Frequently asked

What we are asked about BigQuery.

No. Your warehouse remains the place for the house's analyses. Selekt is the sales teams' tool: it produces data nobody produced before, the in-store relationship, and the house disposes of it in its analyses.

No. Your analysts keep their tools and their methods. The scope of what circulates between Selekt and your data foundation is defined together, at setup.

The house, without reservation. It joins your data estate like everything else, and you dispose of it freely, including if you ever leave.

No, and that is the point: each craft keeps its format. Analysts work on consolidated data; advisors open a clear client profile, on their phone, with what they need to welcome well and follow up well.

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