Integrationcommercetools

commercetools composes your commerce. Selekt brings the relationship brick.

You chose commercetools to assemble your commerce stack brick by brick, each one excellent at its job. The in-store client relationship deserves the same standard: a dedicated brick, built for the selling floor, where client data flows both ways with no double entry.

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The composable logic

Each brick has its job. So does the relationship.

Composing means choosing the best tool for each role rather than one block that does everything halfway. The in-store relationship is a craft of its own.

Commerce with commercetools

Catalogue, orders, purchase journey: commercetools powers your online sales and remains the backbone of your architecture. Nothing moves on that side.

The relationship with Selekt

The client profile usable standing up on the shop floor, signed follow-ups, appointments and holds: the selling-floor moment gets its own dedicated tool.

The same person on both sides

The website client and the store client are one profile. Online and in-store purchases come together on it, and each side feeds the other.

What the brick brings

Four things your stack gains with Selekt.

One client profile, online and in store

Website orders join in-store purchases on the same profile. One person, one history, usable at the counter in seconds.

A tool built for the selling floor

The advisor works standing up, phone in hand, between two clients. Selekt gives her the profile, the day's reasons to reach out, and messages drafted and approved before sending.

Follow-ups traced, never doubled

Who contacted whom, when and why stays visible. The channel the client chose is respected, and her consent travels with her profile.

A measure that reconciles with the till

Revenue influenced by store work reads advisor by advisor. Across equipped retailers, influenced revenue commonly represents 20 to 25 percent of total revenue.

Three store scenes

What it changes at the counter.

The order to collect becomes a conversation

The client comes to collect an order placed online. The advisor has her profile, her full history, and one or two right ideas. The most predictable moment in retail becomes the start of a followed relationship.

The profile open before the client arrives
Online and in-store history, side by side
A right suggestion, not a sales pitch

Going further

The pages that answer what comes next.

The platformSelekt's three workspacesAdvisor, manager, headquarters: the same data, three readings. How the relationship brick is organised for every role in the network.Discover the platform

ConfigurationA brick that adapts to your houseFields, segments, attribution window, permissions: Selekt is configured to your rules, not the other way around.Configurability

The measureInfluenced revenue, attributed and reconciledHow each action is traced, how the attribution window is set, and why the resulting figure reconciles with the POS.How influenced revenue is attributed

TrustSecurity and permissionsField-level permissions, by role and by store, a full audit log, and data hosted in the European Union.Security and compliance

Frequently asked

What we are asked about commercetools.

No. commercetools remains the commerce backbone of your architecture: catalogue, orders, purchase journey. Selekt is the relationship brick: one client profile across the website and the stores, traced follow-ups, and the measurement of what that work produces. Data flows both ways, with no double entry.

It is the logic you already chose with composable: an excellent tool per craft rather than an average block everywhere. The in-store relationship is a craft, with its gestures and its measure. For the teams, nothing gets harder: advisors only use Selekt, and nobody retypes anything.

They can, and that is often the point: a client advised in store who later orders online. You decide which channels are included and which window applies, seven, thirty or ninety days. Influenced revenue stays separate from direct sales and is never added to them.

Consent and channel preferences are attached to the client profile and respected on both sides. Permissions are set at field level, by role and by store, and every access is logged. Data is hosted in the European Union. The detail is reviewed with your team before launch.

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