IntegrationSelligent

Selligent automates the campaigns. Selekt tends each relationship.

Selligent, Marigold's marketing automation platform, carries the brand's voice to your whole base. Selekt takes the other half of the work: the bond an advisor keeps with each of her clients. Both coexist on the same base, without overlapping.

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Who does what

What Selligent handles, what Selekt adds.

	Selligent	Selekt
Marketing campaigns
Scenario automation
Sending at scale
Client base and consent		shared, never duplicated
One-to-one advisor conversations
Client books per advisor
Appointments, wishlists, pieces on hold
Influenced revenue, per advisor

Nothing to replace: a house without campaigns has no more relationship than a house without advisors.

Three moments

Before, during, after: who speaks when.

The campaign opens the door

Selligent announces the collection, the event, the seasonal moment. The advisor knows what her client received and adds a reason that concerns that client alone.

The client who opened without coming in hears from their advisor, not from a second send
A piece on hold for a client stays out of blanket offers
One client, never two messages for the same reason

Going further

What Selekt brings around the campaign.

The messageDrafted by AI, signed by a personThe copilot drafts the follow-up from the record and the reason. The advisor reviews, adjusts and signs: the client replies to someone, not to an automaton.The advisor's AI copilot

The proofInfluenced revenue, cleanly attributedAn attribution window, a log of who contacted whom, and two figures kept apart. The one-to-one relationship stops being invisible in the results.How influenced revenue is attributed

The trustConsent respected on both sidesThe channel a client has chosen is respected everywhere, an opt-out on the campaign side also stops individual outreach, and every access is logged.Security and compliance

The rest of your stackOne connector among othersPOS, e-commerce, marketing, reviews: Selekt connects to your existing environment, and client data flows both ways, with no double entry.All integrations

Frequently asked

What we are asked about Selligent.

No. Selligent keeps doing what it does well: campaigns and marketing automation at the scale of the whole base. Selekt covers the other half, the one-to-one work a store team does between visits. Both rely on the same client base, without overlapping.

No. Whether your contract says Selligent or Marigold, the principle stays the same: your platform keeps the campaigns, Selekt equips the store, and client data flows both ways, with no double entry. The scope is settled with your teams at setup.

You do, at setup. Most houses keep broad announcements on the Selligent side and leave individual follow-ups to advisors, with a real reason to reach out. Selekt records who contacted whom, when and why, so the line stays visible.

Preferences and consent travel with the client record, and the channel a client has chosen is respected on both sides. An opt-out recorded on the campaign side also stops individual outreach. Permissions are set by role and by store, and data is hosted in the European Union.

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