The conversation on WeChat. The memory in Selekt.
For Chinese clientele, WeChat is the natural channel: in Shanghai as on a trip to Paris. Selekt ties that channel to the client record, so the relationship continues from one visit to the next, from one country to another.
A client who travels. A relationship that follows.
Before writing
The advisor opens the record: purchases in Paris, a fitting in Hong Kong, noted preferences. The message starts from a real reason, in the client's language.
The conversation stays personal
The client talks with the person she knows, on the channel she uses every day. The tone is that of a relationship, not a campaign.
Everything joins the record
Wishes, travel dates, hesitations: the reply feeds the single record, visible from the Paris boutique as from the one that will welcome her tomorrow.
The sale is attributed
When the client comes back and buys, the sale joins the advisor's influenced revenue. Relationship work becomes visible in the numbers.
The channel of Chinese clientele.
For these clients, everything happens on WeChat: messages, payments, social life. The commercial relationship happens there too.
01
Essential in China
Email and SMS are marginal there: the conversation happens on WeChat or does not happen. The channel is a condition of access to this clientele.
02
Precious when they travel
A client visiting Paris stays reachable on her home channel. The local boutique inherits the context, the relationship never breaks.
03
A shared memory
Selekt does not add a channel: it ties WeChat to the network's single client record, so every boutique picks the conversation up where it left off.
What we are asked about WeChat.
Clienteling ROI calculator.
Discover your personalised revenue projections, based on the real performance of networks equipped with clienteling.
Your current metrics
Annual revenue
All channels combined, per year
€1,000,000
Average basket (AOV)
The average value of a sale
€600
Sales advisors
In store and remote
7
Number of clients
Active clients across all points of sale and online
100
Purchases / year
Per client per year
20
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Page updated October 23, 2026
